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The Number One Educational Resource for the Game Industry

Session Name:

DEFCON: A Basic Guide to Public Relations Crisis Management

Overview:

While it should be the exception, not the norm, it is inevitable that a public relations crisis of some degree will rear its ugly head. Community care/PR veteran Val Massey of CLARA will give you the tips and tools you'll need to calmly weather the storm and get things back on track.

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  • GDC Europe 2012
  • Valerie Massey
  • CLARA
  • free content
  • Business, Marketing and Management
  • Business & Marketing
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