GDC Vault is part of the Informa Tech Division of Informa PLC
This is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
Community Perspectives in Product: Truly Knowing Your Audience
Carrying the banner for a game's vision demands unrelenting focus, balancing the perspective and aspirations of teams with the shifting realities of the market. Developing an understanding of how your audience thinks and talks about your game is an invaluable, challenging necessity.nnThis talk distills the lessons of a veteran community manager and games marketer who has made the transition to product. Publishers looking to make their own transition, and developers looking for a fresh outlook will come away with a new perspective.
Did you know free users get access to 30% of content from the last 2 years?