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The Power of Community Feedback to Create Better Games (Presented by Amazon Games)
How do you interpret valuable player feedback, the positives and the negatives, always passionate and often highly vocal, and determine what makes sense for the future success of your game without impacting your vision for core design and gameplay? First, Scot Lane, Game Director of New World, and Brian Willitts, Head of Community, will share their best practices and key learnings for engaging with players, from the earliest stage of development through launch and beyond, how they evaluate input, and how listening to players plays a critical role in a game's future direction. Next, Amazon Games' community team will take the stage for an Ask-Me-Anything Q&A session where attendees can learn about how best to create a healthy, open dialogue with players to foster a growing audience and long-term retention and get advice on how to manage critical situations.
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