You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
GDC Vault Logo

The Number One Educational Resource for the Game Industry

Session Name:

Hey, You Should Play This! Lessons Learned from Helping 100 Million Users Find Games

Overview:

Your users are promiscuous. They are clicking on ads, hitting the back button and installing new apps all the time. Cross-promotion leverages this behavior to drive free, incremental growth. Applifier has helped publishers find over 100 million new users for free. In this session, Jussi will start with an introduction to different user acquisition channels on Facebook, iOS and Android. He will then focus on cross-promotion as a free user acquisition channel, how to maximize the results, and deliver statistics and findings derived from our dataset of over 100 million users. The session will wrap up with his top 5 recommendations.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • GDC Europe 2011
  • Jussi Laakkonen
  • Applifier
  • free content
  • Social Games Summit
  • Other
members only icon