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Next-Gen Tech Forum: Generative AI's Honeymoon Is Over: What's Working for Developers Today? (Presented by Invoke)
The games industry leads the charge in adopting generative AI in comparison to its film and television counterparts, with 86.7% of professionals already using these tools according to a recent CVL Economics study. AI's impact on the industry is inevitable, but we can shape how studios adapt. In this session, Kent Keirsey, founder and CEO of Invoke, will share visual media workflows being used today by game developers in creative production pipelines. He will discuss strategies for integrating AI into studios, where it is still facing resistance from developers, artists, and consumers.
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